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BONUS EPISODE: Messaging and Marketing In A Crisis - COVID-19 Special
BONUS EPISODE: Messaging and Marketing In A Crisis - COVID-19 Special
ratings:
Length:
39 minutes
Released:
May 23, 2020
Format:
Podcast episode
Description
How should you market yourself during a crisis like COVID-19? What kind of messaging is appropriate?In this special episode of the show, we're joined by 3 of the best marketing minds in the whole of the UK in a frank and open roundtable discussion about what we should be doing in our email marketing during these types of events.Tune in now to learn:How do you 'sell' during a crisis like this?How do you (or should you) create links between crisis and your messaging?What about 'back to normal' or recovery messaging, what does that even look like?
Released:
May 23, 2020
Format:
Podcast episode
Titles in the series (100)
6 Techniques To Segment Your Email Subscribers by The Email Marketing Show