In this episode, we're joined by Wyatt Ewing, founder of Ice Barrel, to discuss the profound mental and physical benefits of cold therapy, how he built his business from the ground up, the power of instincts and self-awareness, and living a primal lifestyle. Wyatt began his cold therapy journey after hitting rock bottom from extreme stress and anxiety. Daily cold exposure initially through cold showers, then ice baths, transformed his life. This led him to create Ice Barrel in 2018, a unique and original designed upright barrel for cold water immersion, as well as instilling in him a passion to bring cold exposure to the masses.From barely getting by selling tractors in Amish country to supply cash, to the origins of choosing his first headquarters in Ohio, Wyatt doesn’t gloss over the realities of building a business out of sheer passion. We cover his inspiring founder journey, techniques to optimize health through intuition over science, creating community around a brand, the importance of core values in hiring, supporting local economies and supply chains, and much more. Connect with WyattLinkedinConnect with Ice BarrelWebsiteInstagramYouTubeFacebook SPONSORS

CrowdHealth provides an alternative to traditional health insurance by allowing members to crowdsource their medical expenses.Use the code 'MEATMAFIA' to get coverage for $99 for your first 6 months.

Paleovalley is on a mission is to help people reclaim vibrant health. Check out their Gut-Friendly Beef Sticks and more at paleovalley.com/meatmafia and you'll receive 15% off your order.

NOBLE ORIGINS Complete and simple, animal-based protein powder with an organ blend for additional nutrition! Use Code: MEATMAFIA at check out!
AFFILIATES

LMNT - Electrolyte salts to supplement minerals on low-carb diet

The Carnivore Bar - CODE MAFIA for 10% OFF - Delicious & convenient Pemmican Bar

Perennial Pastures - 10% OFF - Regeneratively raised, grass-fed & grass-finished beef from California & Montana

Farrow Skincare - Use the CODE 'MAFIA' at checkout for 20% OFF

Heart & Soil - CODE ‘MEATMAFIA10’ for 10% OFF - enhanced nutrition to replace daily vitamins!

Carnivore Snax - Crispy, airy meat chips that melt in your mouth. Regeneratively raised in the USA.

Pluck Seasoning - 10% OFF - Nutrient-dense seasoning with INSANE flavor! CODE: MAFIA


We Feed Raw 25% OFF your first order - ancestrally consistent food for your dog! CODE 'MEATMAFIA'


Fond Bone Broth - 15% OFF - REAL bone broth with HIGH-QUALITY ingredients! It’s a daily product for us!