Jon talks with Jeff Gothelf, Founder of GoThelf.com, about how organizations can build better products, executives build the cultures that build better products & you build a better career. Jeff believes too much time and money is wasted on ideas that don’t work. The world, driven by technology, is changing too fast for us to reliably predict what will work. Today’s leaders must inspire and collaborate, not micromanage, to drive agility and innovation in their orgs. Jeff believes humility and learning are in short supply. To improve that, he teaches executives and teams — through remote advising & coaching, workshops, keynotes, & books — to focus on their customers, learn from mistakes and create an agile culture that continuously improves their products and services and the way they work. Jeff is the co-author of Sense and Respond, Lean UX and Lean vs Agile vs Design Thinking. Recently, he co-founded Sense & Respond Press, a publishing house for modern, transformational business books.   Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon’s Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Jeff Gothelf: Website: www.jeffgothelf.com  Books by Jeff: Forever Employable: https://jeffgothelf.com/books/#forever-employable  Lean UX: https://jeffgothelf.com/books/#lean-ux  Sense & Respond: https://jeffgothelf.com/books/#sense-respond  Lean vs. Agile vs. Design Thinking: https://jeffgothelf.com/books/#lean-agile-design-thinking  Sense and Respond Press: https://www.senseandrespondpress.com/