Angela talks to Keith Norris, the co-founder and Chief Development Officer of Paleo f(x), the largest Paleo platform in the world, and whose mission is to optimise health and lifestyle.
Keith’s determination to radicalise health and diet stems from both his military experiences and a personal tragedy that shaped his outlook on life. In this very special edition of High Performance Health, Keith talks about his Seven Pillars Of Human Optimisation system, how to enhance your epigenetic expression, as well as how to use exercise as a gateway to your subconscious.
KEY TAKEAWAYS

Three days before her twenty-third birthday, Keith’s daughter was killed in a car accident. This devastated Keith and his family, and forced them to re-evaluate their lives, including their career paths.
Everyone in the family came to the realisation that they were unhappy with the path they were on. To people on the outside looking in, they represented the ideal of the American Dream. But inside they knew that their missions lay elsewhere. It was this impetus to grow and evolve that led to the founding of Paleo f(x).
Keith does not count himself as a great businessman, but he does see himself as a great networker. He finds getting to know people, and getting the best out of people, to be his greatest skills.
Partnerships are never 50/50. There are times when they are 99/1, and fluctuate throughout the year. Partnerships are all about stepping up when you can and supporting the other when it's needed.
Keith’s Seven Pillars Of Health are:

Emotional Health
Mental Health
Physical Health
Relational Health
Financial Health
Spiritual Health
Community


Physical health is often built upon data, which is useful, but Keith believes in listening to the needs of his own body by checking in internally. Data can be useful, but it can also become a crutch.
What does your body need to survive? Firstly is movement; move whenever possible and move consistently. Secondly, diet; Paleo is Keith’s choice as it is easy to follow and the most effective.
Multi-generational households are sadly missing in much of the world now. Elderly people have much to give, and are an invaluable source of wisdom, and when they are kept as an active part of communities, they can help to nurture successive generations.

BEST MOMENTS
‘We were caught in the American dream, which is based solely on how big your house is, and which car you drive’
‘In our culture, to succeed is to have material excess’
‘We’re natural networkers’
‘Life is very rarely set at 50/50. It’s constantly shifting, and as long as you realise that, no one’s feelings get hurt’
‘My competition now is life’
‘We want to help the most people that we can’
‘You are part of a larger whole'
VALUABLE RESOURCES
 
The High Performance Health Podcast – Omny
Paleo f(x) - https://www.paleofx.com/paleo-fx-event/?a_aid=ts
Keith Norris - Paleo f(x) - https://www.paleofx.com/speakers/keith-norris/
Keith Norris LinkedIn - https://www.linkedin.com/in/theorytopractice/  
 
ABOUT THE GUEST
Keith Norris is a former standout athlete and military veteran. He is an elite strength and conditioning specialist and habit change expert with over 40 years of in-the-trenches experience. 
As a serial entrepreneur in the health and wellness space, he is a co-founder and Chief Development Officer of the largest Paleo platform in the world, Paleo f(x). As well, Keith is the CEO of Phoenix Equipment Group, LLC, and a founding member of ID Life, a company whose mission is health and lifestyle optimization. In his spare time, he authors one of the top fitness and personal development blogs in the health and wellness sphere, Theory To Practice, and is the author of The Five T’s, the art of goal setting and continual improvement.
ABOUT THE HOST
Angela Foster is a Nutritionist, Fitness and Lifestyle Performance Coach. She is also the Founder and CEO of My DNA Edge, an Exclusive Private Membership Site giving individuals the tools and biohacks needed to optimise their ge