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    Episode 19: The Core Elements Of A Brand

    Episode 19: The Core Elements Of A Brand

    FromThe Product Entrepreneur Podcast

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    Episode 19: The Core Elements Of A Brand

    FromThe Product Entrepreneur Podcast

    ratings:
    Length:
    14 minutes
    Released:
    Aug 30, 2021
    Format:
    Podcast episode

    Description

    Maureen Mwangi explains the core elements of any brand that draws its ideal customers, including the functional and emotional benefits, the DNA of the brand, and more.  Ready to learn the 8 things that create a magnetic brand?  Listen to find out!
    Released:
    Aug 30, 2021
    Format:
    Podcast episode

    Titles in the series (99)

    Launching, growing, and scaling a product-based business is daunting - from understanding production ,to mastering your brand strategy, packaging design, and marketing, to navigating growth on the retail shelves and e-commerce platforms, and eventually working with buyers and distributors - every step of the way is challenging. Join Maureen Mwangi the Brand Growth Strategist behind some of America's most beloved brands, like L'Oréal, Chobani, Dove, as she tells you exactly the brand growth strategies big brands use to find their secret sauce, build a brand obsession, and maximize sales through solo episodes, curated guest experts across the beauty, fashion and food industry, and live consulting calls with her Product Profit Lab™ members!