We’re back with another episode of the Weekly Buzz with Helium 10’s Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, interview someone you need to hear from and provide a training tip for the week.

Amazon rolls out AI-powered image generation to help advertisers deliver a better ad experience for customers
https://www.aboutamazon.com/news/innovation-at-amazon/amazon-ads-ai-powered-image-generator

Walmart beefs up its third-party marketplace as it challenges bigger online rival Amazon
https://www.cnbc.com/2023/10/18/walmart-beefs-up-online-marketplace-in-amazon-challenge.html

Amazon introduces Consult-a-Friend, a new mobile experience that lets you ask your friends for advice while you shop
https://www.aboutamazon.com/news/retail/amazon-introduces-consult-a-friend-mobile-shopping-experience

Amazon will now let you access Crunchyroll’s anime library right from Prime Video
https://www.theverge.com/2023/10/24/23929990/amazon-prime-video-crunchyroll-channel-now-available

We round up with a focus on the importance of researching historical search volume and keywords for the upcoming holiday season. Stay tuned for all this and more!
In this episode of the Weekly Buzz by Helium 10, Bradley talks about:
00:55 - New Amazon Image AI Tool
03:24 - Walmart Incentivized Reviews
04:13 - Amazon Seller Export
05:30 - Small Business Search
06:12 - Walmart Stats
08:23 - Amazon Call A Friend
10:29 - Anime on Amazon
12:22 - $1 Million TikTok Shop Month
13:25 - Join Helium 10 Elite
14:15 - Pro Training Tip: Historical Trend Keywords Q4

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Transcript

Bradley Sutton:

Amazon releases a new tool that allows you to make customized images with AI. Walmart is actually encouraging incentivized reviews. Amazon buyers now have a chance to phone a friend, as it were. This and many more news stories on today's edition of the weekly buzz. How cool is that? Pretty cool, I think.

Bradley Sutton:

Hello everybody, and welcome to another episode of the series sellers podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that is our Helium 10 Weekly Buzz, where we give you a rundown on all of the news stories in the Amazon, Walmart and E-commerce world and we give you training tips the week that will give you serious strategies for serious sellers of any level in the e-commerce world. Let's see what's buzzing this week. Let's go ahead and hop right into the news. If my screen looks a little bit different, I'm actually recording this from a hotel room because I'm in Amazon unboxed in New York, and that's actually the first news story of the day. Amazon has actually announced today that there is a new generative AI image generator. Now it's especially designed for sponsor brand ads, but, as you can see from this article here, you're going to be able to use your main image from your listings and then you can write like a prompt, like put this water bottle on a Maldives beach or make this water bottle seem like it's underwater, and then what it's going to do, what Amazon is going to do, it's going to take that image and then it's going to go ahead and like overlay it on this computer generated with AI background. So, basically, what Amazon sellers have been wanting to do, you're going to be able to make lifestyle images with this generative AI. Now, as I said, it's mainly for sponsor brand ads. So you know how, in a sponsor brand ad, you can use a custom image now which convert a lot better.

Bradley Sutton:

Well, for a lot of you sellers out there, you might not have had a means to make a custom image, like maybe you don't have a studio where you can just get n