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Helium 10 Buzz 10/12/23: Amazon Big Deal Days | Generic Listing Protection | New Buy Again Button

Helium 10 Buzz 10/12/23: Amazon Big Deal Days | Generic Listing Protection | New Buy Again Button

FromSerious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart


Helium 10 Buzz 10/12/23: Amazon Big Deal Days | Generic Listing Protection | New Buy Again Button

FromSerious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

ratings:
Length:
12 minutes
Released:
Oct 12, 2023
Format:
Podcast episode

Description

We’re back with another episode of the Weekly Buzz with Helium 10’s Brand Evangelist, Shivali Patel. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, interview someone you need to hear from, and provide a training tip for the week.

Prime Big Deal Days: Everything you need to know about Amazon's 48-hour shopping event
https://www.aboutamazon.com/news/retail/amazon-prime-big-deal-days-faq

Amazon has reportedly tested a “Buy Again” feature to entice shoppers into repeat purchases. The company has placed the new feature in a tab on the “most prized real estate” on its app home page.
https://www.pymnts.com/news/ecommerce/2023/amazon-wants-to-get-cautious-consumers-to-buy-again/

American consumers are taking their foot off the spending pedal as bargain prices become rarer, former Walmart U.S. CEO says
https://finance.yahoo.com/news/american-consumers-taking-foot-off-102620170.html

In the second part of our episode, we turn our attention to the world of competitor monitoring. Carrie Miller shows us how to stay ahead of the competition with Helium10's Insights Dashboard Competitors Tab feature, which allows you to easily monitor your competitors in seconds.

Get ready to pocket some incredible news stories, strategies, and insights that are going to keep you ahead in the E-commerce game!
 
In this episode of the Weekly Buzz by Helium 10, Shivali covers:
00:49 - Big Deal Days
02:09 - New CPF Certifications
03:32 - A/B Testing
04:11 - Controlled Generic Listings
04:58 - Buy Again Button
05:46 - Bargains Gone Forever?
06:50 - Follow Helium 10 In Twitter
07:35 - Pro Training Tip: Insights Dashboard Competitor Tab

► Instagram: instagram.com/serioussellerspodcast
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► Learn How To Sell on Amazon: https://h10.me/ft
► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

Transcript
Shivali Patel:
New certifications for the Climate Pledge-Friendling program, brand protection with generic product listings, a buy again button for your consumers and an incoming shift in consumer habits. This and more on this week's episode of the Weekly Buzz.
 
Bradley Sutton:
How cool is that? Pretty cool, I think.
 
Shivali Patel:
Hello everyone and welcome to another episode of the Serious Sellers podcast by Helium 10. I'm your host, Shivali Patel, and this is the show that is our Helium 10 Weekly Buzz, where we give you all the latest news in the Amazon, Walmart and e-commerce space and we also provide you with a training tip of the week that will give you insight into serious strategies for serious sellers of any level in the e-commerce world. Let's see what's buzzing this week. The first article that we'll be covering today is from Amazon itself. First, I want to preface this by saying I was just looking at some Prime Day 2022-2023 stats earlier today with some of our Helium 10 team, and we were seeing conversion rates hold study or even increase, resulting in more sales year over year, as well as impressions remaining consistent leading up to Prime Day, but then soaring a whopping 25% year over year on the big day. You can check out our LinkedIn for more details. But, with that said, let's talk about Amazon Prime's Big Deals Day. So what exactly is Amazon Prime's Big Deal Days? Well, it was a 48-hour shopping event that happened in 19 countries and, just like Prime Day, it was a significant sales opportunity for many businesses. I've already seen a lot of buzz on LinkedIn and on our Facebook groups saying that Big Deals Days was going great for them. That is such a tongue twister, guys. I'm not quite saying that five times fast. Our Project X and Project 5K accounts both had more than double the normal average in sales. But I want to hear from you guys how were your sales? Were you up, Were you down? By how much and in what category? Let us know in the comments b
Released:
Oct 12, 2023
Format:
Podcast episode

Titles in the series (100)

The Serious Sellers Podcast brings together top industry experts, the latest trends, & rock solid advice on best practices in the Amazon FBA world. Discover how you can leverage the information in this no-nonsense podcast to build and scale your business on Amazon.