We’re back with another episode of the Weekly Buzz with Helium 10’s Senior Brand Evangelist and Walmart Expert, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, interview someone you need to hear from and provide a training tip for the week.

TikTok Shop Wants to Beat Amazon at Its Own Game
https://www.bloomberg.com/news/articles/2023-12-13/tiktok-looks-to-challenge-amazon-amzn-with-tiktok-shop

Let shoppers engage with your brand across multiple products using Amazon Video Builder
https://advertising.amazon.com/en-us/resources/whats-new/amazon-video-builder-powers-use-of-multiple-product-asins/

Walmart pushes ahead with e-commerce platform
https://www.meatpoultry.com/articles/29475-walmart-pushes-ahead-with-e-commerce-platform

Etsy lays off 225 workers after ‘essentially flat’ sales, says CEO
https://www.theguardian.com/business/2023/dec/13/etsy-layoffs-online-business-retail-industry
But wait, there's more to this episode. We'll guide you through the process of automating Amazon keyword research using Helium 10. We'll help you streamline your efforts, saving time by setting up keyword insight settings to alert you when a competitor ranks for a new keyword. Plus, we're handing you a roadmap for business growth in 2024. We're talking about a free downloadable checklist that will help you develop essential daily habits, and keep you focused on your goals. Go to: https://h10.me/habittracker for more information! So, whether you're a newbie seller or a seasoned pro, this episode is packed with strategies that will give you an edge. Grab your headphones, and let's get started!
 
In this episode of the Weekly Buzz by Helium 10, Carrie talks about:
00:42 - TikTok Shop Vs. Amazon
03:19 - Seller Support Chat
04:36 - Video In Multiple Languages
05:41 - More Products in Video Ads
06:51 - Walmart Investing in Marketplace
07:33 - Etsy Sales Flat
08:21 - New Apparel Tool
09:35 - Helium 10 New Feature Alerts
13:36 - Pro Training Tip
17:26 - 2024 Daily Habits Seller Checklist

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Transcript

Carrie Miller:
TikTok is giving Amazon a run for its money. Chat is now available in Amazon seller support, and now you can upload videos in multiple languages on your Amazon listings. This and so much more on this week's episode of the Weekly Buzz.
 
Bradley Sutton:
How cool is that? Pretty cool, I think.
 
Carrie Miller:
Welcome back to another episode of the Serious Sellers Podcast. My name is Kari and I will be your host, and this is our weekly buzz, which is our weekly episode, where we give you all of the latest news and updates for Amazon, Walmart and the e-commerce world. We also give you updates on Helium 10, new alerts and features, and we also will give you a serious strategy for serious sellers of any level. So let's go ahead and see what's buzzing. Okay, so let's go ahead and get into this first article, which is how TikTok shop is giving Amazon a run for their money, and I do know that they are doing a lot of amazing incentives for sellers. First of all, there's no fees. They're also covering shipping costs for you and if you give discounts with some of their promotions, they often will actually cover those discounts. So, for example, if you give a 30% off discount through one of their promotions, they'll cover the 30% discount cost so that you don't have to pay for it. And I've actually talked to sellers who have made more money than their usual listing price for products. In addition to that, they're giving customers coupons to purchase and really helping to incentivize them to start purchasing on TikTok, so they'll give them a $20 off coupon. I know I bought something that was $21.