Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

69: The Psychology of Referrals (Part II) with Dan Allison

69: The Psychology of Referrals (Part II) with Dan Allison

FromThe Human Side of Money


69: The Psychology of Referrals (Part II) with Dan Allison

FromThe Human Side of Money

ratings:
Length:
99 minutes
Released:
Jan 4, 2023
Format:
Podcast episode

Description

*I received tons of messages and emails asking when I was doing to have Dan back on to finish our conversation from Episode 13. If you haven't listened to Episode 13, my suggestion would be to start there, because even though we recap quite a bit of that conversation in this episode, it's the kind of information that you'll want to hear more than once! How do I know? Because I've had several people tell me they've listened to the other episode 2-3 times already. Ever wondered why you don't get more referrals from your clients? Dan Allison interviewed thousands of clients to get inside their minds and better understand: What they think about referrals How they feel about referring How they would prefer you to bring it up What prevents them from referring more often Good News: Most advisors have a client base that's willing to refer. Bad News: Most clients aren't capable of executing a referral. Armed with this information, Dan Allison designed a comfortable process for advisors that creates clients who are both willing and able to refer. And once you combine the two, the referral floodgates are opened and the trajectory of your business will never be the same. In this episode, we discuss: The 5 characteristics for creating clients that are willing and able to refer The #1 reason clients say they don't refer The biggest mistakes advisors make when asking for referrals Goldmines vs Landmines: How to identify the clients you want to refer The referral mindset advisors must have The featured partner for this episode is Knudge, an automated system to help clients actually follow through on their tasks and reach their financial goals. *For more resources discussed in this episode, check out www.wiredplanning.com/episode69. *For more resources and insights on mastering the human side of advice, go to www.wiredplanning.com. *Follow Brendan for insights on mastering the human side of advice: Twitter LinkedIn
Released:
Jan 4, 2023
Format:
Podcast episode

Titles in the series (100)

The Human Side of Money delivers actionable ideas and strategies to equip financial advisors with the skill set they need to master the human side of money. Whether you've been providing financial advice for 40 days or 40 years, it's evident that technology is shifting your value away from simply picking investments and providing financial plans. The future of advice will hinge on your ability to guide clients through the process, unearth their values and emotions around money, and ultimately, change their behavior for the better. Join your host, Brendan Frazier, as he interviews fellow financial advisors, industry consultants, and experts in the fields of behavioral finance, psychology and communication as they share everything you need to know to master the human side of money!