5 min listen
#362: Meaningful changes for greater customer outcomes with Anthony Coppedge, Principal Agile Digital Sales Global Transformation Lead at IBM
#362: Meaningful changes for greater customer outcomes with Anthony Coppedge, Principal Agile Digital Sales Global Transformation Lead at IBM
ratings:
Length:
44 minutes
Released:
May 3, 2023
Format:
Podcast episode
Description
Today we’re going to talk about making meaningful changes within an organization to create greater customer outcomes. To help me discuss this topic, I’d like to welcome Anthony Coppedge, Principal Agile Digital Sales Global Transformation Lead at IBM. RESOURCES The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com The Agile Brand podcast is brought to you by TEKsystems.Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Released:
May 3, 2023
Format:
Podcast episode
Titles in the series (100)
#6 Brands and Value Creation for the Organization: Successful brands can create their own intrinsic value to an organization. In this episode, we discuss how the value created by a brand creates many internal and external opportunities beyond marketing benefits. by The Agile Brand™ with Greg Kihlstrom