Cash flow forecasting is a critical financial management tool that provides insights into the timing and amount of cash inflows and outflows. It aids in financial planning, risk management, and overall financial health, making it an indispensable practice for businesses.Having access to capital and enough inventory is critical to keep your Amazon business growing. And with so much money coming in and out, Oz Merchant of Viably tells us all the reasons why cash flow is the lifeblood of the business.Episode Notes:01:00 - Oz Merchant Introduction 01:50 - Creation of Viably 04:00 - How To Use Cashflow in Your Business 06:05 - Cashflow Forecasting 09:55 - Focus on the ROI Instead of the Cost 11:00 - The Volume Advantage 14:00 - Utilizing Viably’s Working Capital 16:40 - Do You Always Need Capital? 20:00 - Using Viably’s Cashflow ToolWebsite: https://www.runviably.com/about-us/ | wellistic.comBlog: gomindhacking.comLinkedIn: linkedin.com/in/ozmerchantTwitter: ozmerchantRelated Post: The Best Financing Loans for Amazon Sellers