9 min listen
The Wild West Of Email Marketing -- Kate Adams // Validity
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
The Wild West Of Email Marketing -- Kate Adams // Validity
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
14 minutes
Released:
Sep 27, 2023
Format:
Podcast episode
Description
Kate Adams, SVP of Marketing at Validity, talks about the wild and wonderful world of email marketing. During the pandemic, channels such as in-person events, and in-store shopping were brought to a standstill, and marketers had to make up for that revenue shortfall with email marketing. However, just sending a million emails for the sake of it can harm your email deliverability and business in the long run. Today, Kate discusses the wild west of email marketing. Show NotesConnect With: Kate Adams: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Sep 27, 2023
Format:
Podcast episode
Titles in the series (100)
How fast can a podcast grow in 1 month? (MarTech Podcast Update) by MarTech Podcast ™ // Marketing + Technology = Business Growth