Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Owen O'Doherty of DonorSee: Authentic Storytelling with Video

Owen O'Doherty of DonorSee: Authentic Storytelling with Video

FromThe Influential Nonprofit


Owen O'Doherty of DonorSee: Authentic Storytelling with Video

FromThe Influential Nonprofit

ratings:
Length:
29 minutes
Released:
Sep 14, 2023
Format:
Podcast episode

Description

After leading a health-tech company, Owen joined DonorSee to head up growth and product. Owen is passionate about designing products for the greater good. He loves witnessing every day the life-changing effect of DonorSee. He lectures part-time in technology and loves the sea. Key Takeaways:Authenticity is so much more important than technical production quality. It might seem counter-intuitive, but lower-quality videos are often able to convey authenticity in a much clearer way. An important aspect of authentic storytelling is for the content to show the whole truth of a story, especially the bad news.  Statistics show that the prominent way that people consume content is through videos. It is the kind of content that most people now expect from organizations. If an organization doesn’t consider making video content, they will miss out. There is a lot of power in telling authentic stories. It’s especially powerful when showing the donors the good that they are doing through their partnership with the organization. People want to see the impact of their support of the organization.  “We want to bring the donor to the scene that they're giving. And once you do that, and they're part of your community, and they see what you're doing, they're connected to what you're doing. They come back time and time again.” “Be real and be authentic. It makes a lot of difference.” “It's the case of not trying to do all of the slick production all the time, but it's about telling stories that are authentic.” - Owen O'Doherty  Reach out to Owen O'Doherty at:Website: https://www.donorsee.com/ LinkedIn:  https://www.linkedin.com/in/owenodoherty/ Ask for and receive all you want need and deserve without feeling rejected, ineffective, or pushy. Learn to manage your mindset, lead yourself and others more effectively, and have the meaningful conversations that drive your most important work. Get your free starter kit today at www.theinfluentialnonprofit.com Book your quickie intro call with Maryanne here!  Connect with Maryanne Dersch: maryanne@courageouscommunication.com
Released:
Sep 14, 2023
Format:
Podcast episode

Titles in the series (100)

You want your nonprofit to make the biggest impact possible on those you serve and to do that you need a community of support. Each week, join Maryanne Dersch, nonprofit revolutionary, as she interviews nonprofit leaders who are growing their influence to raise more money and do more good. If you want to fundraise with ease, build better relationships with board and staff, or just need a shot of fresh ideas and inspiration, this show is for you.