This entire month I’ve chosen to celebrate love, kindness and giving back to your prospective clients through your online positioning. Bet you’re not sure how exactly this is going to play into your online visibility, authority building and lead generation! Well, I’m not either, and I can’t wait to hear what I have to say… Alright, I have something to say about showing love, and especially for your prospective clients! Here’s where we all get wrapped up - myself included - into a machine, and strategies that tie our goals too closely to our path. Meaning, don't forget to enjoy the journey along the way to your desired business relationship. So, let’s dive into how we can enjoy that path, by providing relevant content to our ideal audience with targeted, well planned messaging that provides value - now there’s some love!