Shelley Melville, owner of Anytime Fitness in Australia, seems to have found the secret sauce to getting her members to engage in her social media posts. In this episode, she will share with you the ingredients to get your members to engage with what you are posting. Shelley explains that with consistency and a variety of posts, your club can use social media platforms as a strong tool for retention. Recruit your team to help with posts and to find the inspirational stories, within your club, so your members can see that you are real, human and that everyone has a story. Don't miss this special episode. I guarantee that you will find a few new tidbits to improve what you are posting.