If you want your business to have an identity, a story can be so much more meaningful than a list of values. In this week's episode, Colleen Stewart discusses the four key phases of a story that you can use to organize your ideas: setting, challenge, solution and outcome.Using these four pieces effectively can help to grab your audience's attention and change their perception of you.Listen as Colleen answers questions from other UpSkillers in order to paint the picture of how to create more memorable stories.Please go to UpSkillCommunity.com to review show notes and join a community of leaders devoted to UpSkilling.Want to join us LIVE and get your questions answered? Register for UpSkill Live, online every Thursday at 7PM EST. Free to register, limited spots available. More From UpSkill Go to UpSkill Community to review show notes and join a community of leaders devoted to UpSkilling Subscribe to our Linkedin Newsletter for weekly insights Watch the video presentation for this episode on UpSkill's YouTube Channel At UpSkill, we are building a community of UpSkillers, learning and growing together. Please listen, subscribe and share!We offer Corporate Training, Coaching and Consulting Services Soft Skills Leadership Skills Inclusive Leadership Skills Book your Free Consultation today!www.upskillcommunity.com