25 min listen
EXPRESS: Michael Jordan: A Voyage to Fitness Business Success
EXPRESS: Michael Jordan: A Voyage to Fitness Business Success
ratings:
Length:
21 minutes
Released:
May 6, 2015
Format:
Podcast episode
Description
A regional health club owner and industry consultant, MJ shares his experiences from owning his club. Taking over a tired run down club 3 years ago in Warwick Queensland, Michael and his Team have grown the membership base to over 1100 members and helped increase exercisers in the town.
MJ shares how to differentiate your club in a crowded market place. He talks about the importance of group fitness. He says you need to be super creative in your marketing and gives us two awesome promotional ideas that you can use in your club. And, finally, he suggests how to engage your team. This podcast is packed with ideas that you can implement in your fitness business quickly.
In his interview we ask him 4 questions:
How do you stand out in a crowded marketing place?
What's the best marketing campaign or promotion that you’ve done in the past 12 months?
What would be the number one strategy for keeping members in your club?
What are your 3 top tips for professional improvement for people new to the fitness industry?
MJ shares how to differentiate your club in a crowded market place. He talks about the importance of group fitness. He says you need to be super creative in your marketing and gives us two awesome promotional ideas that you can use in your club. And, finally, he suggests how to engage your team. This podcast is packed with ideas that you can implement in your fitness business quickly.
In his interview we ask him 4 questions:
How do you stand out in a crowded marketing place?
What's the best marketing campaign or promotion that you’ve done in the past 12 months?
What would be the number one strategy for keeping members in your club?
What are your 3 top tips for professional improvement for people new to the fitness industry?
Released:
May 6, 2015
Format:
Podcast episode
Titles in the series (100)
012 Mish McCormack - Become an Award Winning Personal Trainer: Mish McCormack is an internationally acclaimed and award-winning Personal and Corporate Fitness Trainer. She has been the recipient of the Fitness Life NZ Personal Trainer of the Year three times (an unbeaten record), the Powerade NZ Personal Trainer... by The Fitness Business Podcast