Performance Max campaigns used to be a great way for businesses to take advantage of Google Ads, but lately, it seems like the dream has turned into a nightmare. With some accounts losing up to 1% of their revenue, it's clear that something needs to be done about this data disaster.In Part 5 of the Ultimate Guide to Google Ads for 2023, Kasim and John break down everything they've learned about Performance Max- what doesn't work, the issues and workarounds, strategies for success, and so much more.So watch this video to learn how to set up successful PMax campaigns and reap the rewards in 2023!Wait! If you haven't watched the previous parts, you can watch them here:   • The Ultimate Guid...   Related videos:? Why Google Ads Attribution Is Failing and How to Work Around It:    • ? Why Google Ads ...  ? Google Ads POWER HOUR: Is Performance Max Right For Your Business?    • ? Google Ads POWE...   ? The Secret to Google Ads Success: Mastering Media Efficiency Ratio (MER):    • ? The Secret to G...   Good News! Google Killed FLoC (And Replaced It With “Topics”)    • Good News! Google...   0:00 Intro | The Ultimate Guide to Google Ads for 2023 Part 50:36 Performance Max Strategy for 20234:24 The bad part about PMax campaigns5:05 The benefits of running Performance Max8:38 You might be building your asset groups incorrectly14:26 Diversify your asset groups for successful ads19:22 How to mitigate brand from “cannibalizing” return traffic21:27 How to be smarter with segmentation