24 min listen
The Performance 5 Framework for Growth with Jake Bailey
The Performance 5 Framework for Growth with Jake Bailey
ratings:
Length:
29 minutes
Released:
Jul 12, 2023
Format:
Podcast episode
Description
Today’s podcast features a talk from Jake Bailey, Senior Director, Head of Industry and VC Partnerships at Meta, which covers: - Performance 5 — five data-backed strategies to help marketers maximize performance. - How these five pillars have evolved and been refined. - The importance of account simplification. - How advertisers can succeed with automation. - How Meta’s Advantage tools can help tap into the power of automation. - How performance marketers have achieved great results with Advantage+ shopping campaigns. - Why creative differentiation is so important. - Using customer data and measuring results effectively. Resources mentioned: Performance 5 About Advantage+ shopping campaigns #innovation #technology #genz #metaverse #financialservices #socialmedia #socialmediamarketing Keep up with the latest from Meta’s Business Engineering Team by following us on Medium.
Released:
Jul 12, 2023
Format:
Podcast episode
Titles in the series (57)
Leadership - Digitalization during and after COVID-19: How do businesses stay up to date on trends and opportunities when technologies evolve constantly? The Meta Business Engineering Team is always innovating, helping businesses build a framework for digital transformation and leverage Facebook as a... by Meta Business, Innovation and Technology Podcast