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159) #NewStartsNow: What Financial Brands Still Get Wrong About Digital

159) #NewStartsNow: What Financial Brands Still Get Wrong About Digital

FromBanking on Digital Growth


159) #NewStartsNow: What Financial Brands Still Get Wrong About Digital

FromBanking on Digital Growth

ratings:
Length:
38 minutes
Released:
Jan 17, 2022
Format:
Podcast episode

Description

If COVID was your wake-up call to the need for digital growth…Well, better late than never.
It was never a secret before the pandemic that the future is digital — so why are so many financial brands still so unprepared?
Today, I’m joined by Jeffery Kendall, Chairman & CEO at Nymbus, to discuss the various missteps financial brands make when it comes to digital growth — and how to avoid them.
I’m this episode, we discuss:
 - COVID’s real impact on digital finance
 - The great resignation and why we shouldn’t be so quick to return to “the way things were”
  - Moving past the false Fintech vs. financial institutions debate
To hear this episode, and many more like it, you can subscribe to The Virtual CISO Podcast here.
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Released:
Jan 17, 2022
Format:
Podcast episode

Titles in the series (100)

If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth.