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    Repurposing Content Super Hacks Using ChatGPT - with Michelle Lange

    Repurposing Content Super Hacks Using ChatGPT - with Michelle Lange

    FromMAP IT Marketing

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    Repurposing Content Super Hacks Using ChatGPT - with Michelle Lange

    FromMAP IT Marketing

    ratings:
    Length:
    50 minutes
    Released:
    Jun 22, 2023
    Format:
    Podcast episode

    Description

    I can’t believe that I had no idea ChatGPT was on the horizon a year ago. 
    Now I use it everyday for our business and with my coaching and strategy clients to help them create compelling content
    What I don’t want them (or you) to do is create crappy generic content. I’ve lost touch of how many landing pages, blogs, websites and posts I’m seeing written with a distinctly AI feel to them.
    I WELCOME it.
    The more a small business owner pushes out generic AI content, the more our stuff will shine out.
    They are making it easier for us!There are some super clever ways to use ChatGPT and still use your own words, voice and feel.
    I reckon I’ve got a great working knowledge on them but I know that my guest today, Michelle Lange is the master of getting the goodness from ChatGPT and is using it super creatively.
    We’re going to take a look at the wide array of different posts and content she creates. 
    You’ll be able to pick up and use her ideas with your content and it won’t look AI generated. 
    Which is amazing right?!As marketers we both see it’s not necessarily a time saver as it’s a brain saver. It helps you use your brain more creatively and removes some of the adminly content planning side that saps our energy.
    So grab some headphones and start listening. Michelle’s definitely got some clever tips in store for you today.

    In this episode we cover:

    How Michelle got started with content creation
    How the brand voice is key to standing out in your marketing
    Why Michelle needs long form content for her social media content creation
    How to talk to ChatGPT
    What types of content it can help create
    How to get better results from it
    What I’m also using it for 


    Important Links
    Connect with Michelle on Instagram
     
    Come to Rachel’s Free content strategy workshops
    Buy your copy of Be a Spider, Build a Web
    Download the free workbook
    Become a part of the MAP IT Marketing Facebook group
    Register interest for Rachel’s content coaching programme
    Rachel’s YouTube Channel
    Join the My MAP IT Marketing Strategy School
     See omnystudio.com/listener for privacy information.
    Released:
    Jun 22, 2023
    Format:
    Podcast episode

    Titles in the series (100)

    Trying to work out how all your marketing fits together is tricky, especially when you're trying to juggle everything else you need to do while running a small business.  MAP IT Marketing steps you through how to create your own marketing map, building out a marketing strategy that is practical, and will help you take action after every episode. Listen and learn with your host, marketing strategist and coach Rachel Klaver, as she breaks down the steps of building out a marketing action plan specifically for the small business owner. (because we are different than a big company! We have smaller budgets, less resource and far less time!) Join Rachel as she shares her own business lessons and learning, or enjoy her expert guests talking tactics to help you become more confident in your own marketing. As we walk through all the different steps you need to take to build out your marketing activity, you'll be able to note what you need to do to implement the marketing advice and tactics. Think of it as your own marketing coach, helping you sift through all the small business marketing information, and working out what you need to do next.   Want a clear direction in your marketing? Let's come make a map.