With the internet getting noisier and noisier, the quest to get people’s attention is getting harder and harder. We now have three seconds to help people make the call - slow and take a look, or move right along.
What we need is a hook. 
Join your MAP IT Marketing host Rachel Klaver as she explains what a hook is, why we need it, and what the three core types of hooks are.
She’ll then take you through eight common hook ideas, and give you a few hooks you can use right away with your content.
If you know your awesome content isn’t getting the attention it deserves and you know you need that to change, then this episode will help you.
It’s time to get hooked!
 
Today we cover
 

What a hook is
How hooks have changed over the years
Where you should use hooks in your content
The three main types of hooks
The eight kinds of hooks you can use with any content
A selection of hooks any business can use. 

 
Important Links
Rachel’s free training events in March
Rachel’s YouTube Channel
Join the My MAP IT Marketing Strategy School
Become a part of our Facebook group

Other recommended Episodes
Getting over video fears
Marketing tools that save you time and money
Writing engaging captions for social media
How I repurpose contentSee omnystudio.com/listener for privacy information.