“You’re juggling balls in the air, and some are rubber, and some are glass. If you’re going to let a ball drop, don’t let it be a glass one.”  -Jessica Lackey It is unfortunate, but we often have to suffer to learn what it is we truly value. It is okay to make mistakes, but if we get to a point where mistakes are our dominant choices, it is time to reach out for help. There are many different measures of success. To some it is financial security at any cost, taking on as many clients as possible, even if the quality of the work begins to slip. To others, helping clients improve their businesses is the mark of success. In any case, what we choose to do, and what we choose to get help with has a dramatic impact on our business’ viability. Especially the way in which we outsource tasks to others. Throwing tasks at people because we are too overwhelmed only doubles the workload in chasing and checking the work to see if it has been done right. Jessica Lackey is a strategy and operations consultant who has made it her life’s work to help purpose-driven entrepreneurs build sustainable and well-rooted businesses. Her approach is a human-centric one focused on creating the right feeling in our businesses, by being intentional in our decision-making. If you are feeling overwhelmed, are struggling to know what to focus on, or what to outsource, this is the episode to get you thinking about the choices you are making in a whole new way. During this interview, you'll learn... The value of supportive outsourcing How to set effective and healthy goals The importance of making thoughtful decisions To find out more about Jessica, click here. Connect with her on LinkedIn, Twitter and Instagram. You can take her free Radical and Rooted Business Lifecycle Assessment and learn about her services, including the next steps by visiting this link. Time Stamps          01:33 - Jessica talks about her career journey 03:40 - Answering the journey's call 09:35 - Making your vision come to life 13:00 - Outsourcing: helpful or hindering 16:57 - Avoiding mistakes with thoughtful decision-making 20:50 - How our decisions affect our well-being 23:56 - Finding the right co-pilot 25:44 - Letting go of the numbers 27:54 - Learning more about Jessica This episode is brought to you by The Successful Bookkeeper's newest online event. Introducing the Technology Showcase! If you're looking for the best apps and solutions for your bookkeeping business needs then this one-of-a-kind experience is for you!   It happens on June 22nd at 9am Eastern. To find out more, click here and REGISTER NOW before it's too late!