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600+ psychological principles for driving behavior? Not even close...

600+ psychological principles for driving behavior? Not even close...

FromCRO.CAFE English


600+ psychological principles for driving behavior? Not even close...

FromCRO.CAFE English

ratings:
Length:
74 minutes
Released:
Feb 15, 2021
Format:
Podcast episode

Description

We learn why the whole concept of getting customers "hooked" is ludicrous and why there are way less behavioral principles than you might think.

Shownotes: https://www.cro.cafe/podcast/psychological-principles-for-driving-behavior
Released:
Feb 15, 2021
Format:
Podcast episode

Titles in the series (100)

Award winning podcast with real life stories about Conversion and Customer Experience Optimization. Discover new trends, tactics, tools, people and businesses doing remarkable work in the world of Conversion Rate Optimization. Past guests include Lukas Vermeer (Booking.com), Els Aerts (AGConsut), Roger Dooley (Brainfluence), Casandra Campbell (Shopify), Andre Morys (konversionsKRAFT), Dave Powell (TomTom), Bart Schutz (Online Dialogue), Stephen Pavlovich (Conversion.com), Weiwei Liu-Schröder (Google) Brian Cugelman, Tim Ash and Craig Sullivan. I’m a cognitive psychologist and consultant myself so we dig deep into human behavior and CRO: business and technical challenges, growth stories, UX research, e-commerce, content & more. All to keep you up-to-date and full of inspiration for your own optimizations!