Everand Logo

Welcome to Everand!

  • Discover this podcast and so much more

    Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

    Top 10 reasons your A/B tests fail the Quality Assurance phase

    Top 10 reasons your A/B tests fail the Quality Assurance phase

    FromCRO.CAFE English

    Start listeningView podcast show

    Top 10 reasons your A/B tests fail the Quality Assurance phase

    FromCRO.CAFE English

    ratings:
    Length:
    70 minutes
    Released:
    May 10, 2021
    Format:
    Podcast episode

    Description

    Abi Hough is an experienced QA specialist for online experiments and she'll show us the Top 10 reasons A/B tests fail... even before they go live.
    Released:
    May 10, 2021
    Format:
    Podcast episode

    Titles in the series (100)

    Award winning podcast with real life stories about Conversion and Customer Experience Optimization. Discover new trends, tactics, tools, people and businesses doing remarkable work in the world of Conversion Rate Optimization. Past guests include Lukas Vermeer (Booking.com), Els Aerts (AGConsut), Roger Dooley (Brainfluence), Casandra Campbell (Shopify), Andre Morys (konversionsKRAFT), Dave Powell (TomTom), Bart Schutz (Online Dialogue), Stephen Pavlovich (Conversion.com), Weiwei Liu-Schröder (Google) Brian Cugelman, Tim Ash and Craig Sullivan. I’m a cognitive psychologist and consultant myself so we dig deep into human behavior and CRO: business and technical challenges, growth stories, UX research, e-commerce, content & more. All to keep you up-to-date and full of inspiration for your own optimizations!