18 min listen
Behind the Design: Designing the Brand Strategy for frog’s ‘Make Your Mark’
Behind the Design: Designing the Brand Strategy for frog’s ‘Make Your Mark’
ratings:
Length:
23 minutes
Released:
Dec 16, 2020
Format:
Podcast episode
Description
frog design and business leads talk frog’s brand relaunch, lessons learned in building a brand for the modern age, getting to the soul of an organization, telling truer stories—and what it means to ‘Make Your Mark.’Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Invent. (https://www.frogdesign.com)See frog's 'Make Your Mark' (https://www.frogdesign.com/make-your-mark)Episode transcript and more about 'Make Your Mark' (https://fro.gd/3mdvh0q)Audio Production: Richard Canham (https://www.richardcanham.com/)
Released:
Dec 16, 2020
Format:
Podcast episode
Titles in the series (51)
Uncertain Times Call for Regenerative Design: Sesh, Senior Strategist, frog London shares why the climate crisis and COVID-19 pandemic have encouraged her to explore regenerative design methods. And why everyone should grit their teeth and read the depressing climate change articles. Brought to you by frog, a design and strategy consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Find episode transcripts and a reading list from Sesh (https://fro.gd/2KhaD2p) Download Convergent Transformation by Design Director Ian Lee (https://fro.gd/37jAr5G) Audio Production: Richard Canham (https://www.richardcanham.com/) by Design Mind frogcast