Mark Stouse is the CEO and founder of Proof Analytics. He joins Ryan in this episode to focus on the customer-focused innovative pricing solution he and Proof Analytics created to cut their sales cycle, from 6-9 months to just 2 weeks! Mark also talks about the importance of taking your time with the hiring process, why Proof Analytics are renowned for mixed marketing and the evolution of the SAAS market.
KEY TAKEAWAYS

Proof Analytics is one of the world best and fastest automated revenue marketing and optimisation platform.
Customers are generally having substantial trust issues with saas companies, so are moving away from annual contracts and looking at more shorter-term, flexible solutions.
Proof Analytics allow customers to pay just $45 a month, this has resulted in them shortening their sales closing time from 6-9 months to just 2 weeks!
Being one of the first to automate market-mix modelling, has allowed proof Analytics to really dominate the space.
Hiring the right people is imperative to create a great company. Mark and Proof Analytics focus on getting the right people with the right values and don’t compromise. They want to ensure the team are fully aligned with their values and act in accordance with these.
You should hire slowly and take the time to get the right people. You can then fire quickly if needed, if they aren’t right for the role, particularly in a start-up, then cut your losses.
The brand work alongside the lower cost base of a monthly subscription has allowed Proof Analytics to grow substantially.

 
BEST MOMENTS
 “Customers are moving away from annual contracts”
“We’re renowned in the area of market-mix modelling”
“The natural human tendency is to be expedient”
“You have to hire slow and terminate quickly”
 
Do You Want The Closing Secrets That Helped Close Over $125 Million in New Business for Free?"  Grab them HERE: https://www.whalesellingsystem.com/closingsecrets
 
Ryan Staley
Founder and CEO
Whale Boss
312-848-7443
ryan@whalesellingsystem.com
www.ryanstaley.io 
 
EPISODE RESOURCES
www.proofanalytics.ai
 
ABOUT THE SHOW
How do you grow like a VC backed company without taking on investors? Do you want to create a lifestyle business, a performance business or an empire? How do you scale to an exit without losing your freedom?Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best Founders, CEO’s and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset.This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World’s Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak), Andrew Gazdecki (Founder of Micro Acquire), Harpaul Sambhi (Founder of Magical with a previous exit to Linkedin) and many more.
This is where Scaling and Sales are made simple in 25 minutes or less.Saas, Saas growth, Scale, Business Growth, B2b Saas, Saas Sales, Enterprise Saas, Business growth strategy, founder, ceo: https://www.whalesellingsystem.com/closingsecretsSee omnystudio.com/listener for privacy information.