Originating from Denver's Five Points Community, Matt Selby got his start in the restaurant industry at the once-popular, Rattlesnake Grill. His skill in the kitchen and ability to lead others was quickly recognized by those in the industry. It was clear opportunities were inevitable. Those Opportunities came in 1997 when Selby was approached by Josh Wolkon to Join Vesta, a Secret Sauce restaurant concept. Selby parted ways with Secret Sauce in 2013, and has been earning a living as a consultant, opening restaurants, overseeing multiple locations as culinary director, and occasionally serving as a line cook.  He's recognized for being key in contributing Denver's Culinary foundation, not only for his skills in the kitchen but more importantly for his patience and passion to serve as a mentor to the next generation of professionals. Show notes… Favorite success quote or mantra: "Kindness is everything." In this episode with Matt Selby well will discuss: Leadership skills Passion Bring up your team Give value Thew difference between customers and guests the difference between commanding and demanding respect What will get you through the hardships of the industry Inherent leadership Engage with people always The pros and cons of consulting Speak up for yourself while giving leeway to others Best inventory practices Reducing waste in the kitchen Marijuana in the industry Today's sponsor: BentoBox empowers restaurants to own their presence, profits and relationships. The hospitality platform disrupts third-party services that come between the restaurant and the guest. BentoBox puts the restaurant first and offers tools that drive high-margin revenue directly through the restaurant’s website. BentoBox is trusted and loved by over 5,000 restaurants worldwide including Union Square Hospitality Group, Eleven Madison Park, Gramercy Tavern, Lilia and more.   Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country — they were even named best online payroll by PCMag. And as a listener, you’ll get three months free when you run your first payroll. Sign up and give it a try at Gusto.com/unstoppable.    Wisetail’s user-friendly platform focuses on engaging, growing, and empowering your workforce while enabling your culture to thrive in multi-site businesses. It is easily configurable to an organization's brand and technical specifications. In addition, Wisetail provides a social community for their customers to share best practices and continuously improve the learning experience. Knowledge bombs Which "it factor" habit, trait, or characteristic you believe most contributes to your success? Kindness What is your biggest weakness? Kindness to a fault What's one question you ask or thing you look for during an interview? Motivation What's a current challenge? How are you dealing with it? Getting out of bed Share one code of conduct or behavior you teach your team. Professionalism/directness What is one uncommon standard of service you teach your staff? Pay attention, be proactive What's one book we must read to become a better person or restaurant owner?  A Tree Grows in Brooklyn by Betty Smith GET THIS BOOK FOR FREE AT AUDIBLE.COM  What's the one thing you feel restaurateurs don't know well enough or do often enough? Pay attention What's one piece of technology you've adopted within your four walls restaurant and how has it influence operations? DoorDash If you got the news that you'd be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the exception of 3 pieces of wisdom you could leave behind for the good of humanity, what would they be? Giving back Being kind Working hard Contact info: West of Surrender website (current client) Email: selbymatt5@gmail.com Get in touch: 720-387-5311 Thanks for listening! Thanks so much for joining today! Have some feedback you’d like to share? Leave a note in