In this episode Sal, Adam, Justin & Doug cover the birth and philosophy of MAPS Anabolic on its ten year anniversary. How the idea came for MAPS Anabolic. (2:04) Trusting the process. (6:46) How athletes trained before steroids. (7:53) Signaling to the body to build muscle. (12:27) Breaking the trends and getting back to basics. (15:32) How money and marketing bastardized the fitness industry. (23:32) A PSA to all trainers and coaches. (29:51) The BIG challenge with selling the program. (32:22) The idea behind the philosophy of MAPS. (41:13) The next level to being a great trainer. (44:52) Related Links/Products Mentioned For Mind Pump Listeners on February 20th, the Nutritional Coaching Institute is hosting their iMPACT and iNCOME Bootcamp. To learn more and sign up, visit here. February Promotion: MAPS Performance, MAPS Aesthetic, and MAPS HIIT are all 50% off! **Code FEB50 at checkout** The Effects of Supraphysiologic Doses of Testosterone on Muscle Size and Strength in Normal Men The Pump: Ego Booster or Muscle Builder? Mind Pump #1827: The 3 Best Rep Ranges To Build Muscle & Burn Fat The Resistance Training Revolution – Book by Sal Di Stefano Starting Strength Mind Pump #1082: The Truth About Beachbody® The Breakdown Recovery Trap, Why You Aren’t Progressing – Mind Pump Blog Muscle Adaptation vs. Muscle Recovery – Mind Pump Blog Sore muscles…what does it mean? – Mind Pump Blog Mind Pump Free Resources   Mind Pump Podcast – YouTube People Mentioned Layne Norton, Ph.D. (@biolayne) Instagram