39 min listen
Why sentiment analysis is unreliable
ratings:
Length:
39 minutes
Released:
Dec 9, 2018
Format:
Podcast episode
Description
In this episode, Mark and Tom dissect research indicating severe reliability problems with popular sentiment analysis algorithms. They also discuss re-branding strategy in the news, new evidence of mis-trust in corporate brands and Alexa's growing dominance.
Released:
Dec 9, 2018
Format:
Podcast episode
Titles in the series (100)
Six mind-blowing marketing trends: This not your normal 2014 forecast post about Facebook advertising and "the year of mobile" (yawn). Tom Webster and I put our heads together to really think through some of the implications of what we're seeing out there and the six projections we... by The Marketing Companion