The Marketing Companion Episode 1: Flouting Klout Klout steps into the ring as a content creator Influence at the top of the search rankings Guest appearance by Ringo Starr as a talking apple Is Klout re-defining "expert?" The search for "warmer" search Klout and corruption The emotional hook of Klout Could your Klout score become a global VIP card? Will we be seeing Klout optimization experts? What Klout does well. Tom reads his spam