San Diego real estate agent Dan Parker joins Matt Lionetti and The Broke Agent to discuss how he gets 63% of his business from YouTube, how he converts leads, how he gets short-form content from his long-form, and how he keeps his audience's attention throughout the entire video.   

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Matt Lionetti: https://www.instagram.com/matt.lionetti/   

The Broke Agent: https://www.instagram.com/thebrokeagent/   

Dan Parker: https://www.instagram.com/danpbestlifesd/   

Listen and Subscribe:  
Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792  

Timestamps:  
00:00–00:34 Intro 
03:24 Dan’s first videos and why he pivoted from restaurants 
05:43 What Dan’s business looked like before YouTube compared to now 
06:53 The creative process behind his first successful videos, incl titles and ideas 
17:19 What Jason Cassity asked Dan Parker about video 
20:29 Dan’s biggest challenges with YouTube 
22:18 The average time it takes for him to film a video 
26:44 How much each video nets in terms of setting appointments 
33:28 Dan’s YouTube playlists and why he chose them 
34:45 Which type of video gets the most views? 
38:22 What Dan is doing with his live-streams—and what not to do with them 
47:38 How many people he has on his team 
50:17 One of Dan’s best videos on Instagram—and what every agent should take from it 
50:59 Personal vs real estate content: is there a ratio to shoot for? 
57:34 How Dan keeps his audience’s attention throughout his videos  

#youtubestrategy #realestateleads #realestatepodcast