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Getting Your Hotel Marketing Message Above the Noise: Josh Hogan

Getting Your Hotel Marketing Message Above the Noise: Josh Hogan

FromThe Proven Principles Hospitality Podcast


Getting Your Hotel Marketing Message Above the Noise: Josh Hogan

FromThe Proven Principles Hospitality Podcast

ratings:
Length:
51 minutes
Released:
Jun 17, 2020
Format:
Podcast episode

Description

On this episode Josh Hogan, Principal at Hey, Hogan… a hotel sales, marketing and revenue management consulting company based in Silicon Valley, joins us to talk about what hotel owners, GM’s along with Sales and Marketing professionals can do to get their message out there and above the noise.
Josh has a wealth of knowledge and experience, and he brings real world tactics and strategy to bare as he demonstrates what it will take for hotels to come out the other side of the pandemic in a position capitalize on opportunities to grow market share.
A few of the topics we cover include:

What is currently happening in the market

The right message to be pushing as hotels start to reopen

How to compete against the marketing efforts of the big brands

Weak points in Sales and Marketing efforts that may have been masked by “the good times”



About Josh
Josh has built a dynamic 20-year hospitality career in commercial discipline leadership including domestic & international experience spanning select, full service, urban & upscale destination portfolios.

As a highly-skilled, motivated & entrepreneurial leader of commercial disciplines, he specializes in creating and implementing effective and cost-efficient commercial structures with a focus on longevity and ROI; expertise includes:

- Commercial discipline structure / restructure
- Team Building
- Sales and marketing leadership across all hospitality segments
- Revenue optimization and distribution
- Digital marketing and e-commerce

He has led award-winning sales teams through multiple recessionary market environments and is uniquely equipped to deliver leadership and results as we emerge from this shared hardship in 2020.
Website: https://www.heyhogan.com
LinkedIn: @joshuadhogan

knowinghospitality.com
Released:
Jun 17, 2020
Format:
Podcast episode

Titles in the series (100)

Welcome to The Proven Principles Hospitality Podcast! From hotels to short term rentals, this show is aimed at demystifying the inner workings of the hospitality industry. Join us each week as we feature expert interviews, while breaking down the tactics and habits of hospitality insiders and world-class performers. Hosted by Adam Knight, Co-Founder of Recreation Vacation Rentals, hospitality veteran and operations expert with 25-years across luxury brands and independent hotel companies. Listen and subscribe wherever you get your podcasts. Visit https://theprovenprinciplespodcast.com to learn more.