52 min listen
Cold As Steel: The Uprising Of Marketing Metal
Cold As Steel: The Uprising Of Marketing Metal
ratings:
Length:
28 minutes
Released:
Oct 5, 2022
Format:
Podcast episode
Description
She is the imagineer behind Marketing Metal, the “anti-agency” designed to help small manufacturing business leaders create Real positive impact in their communities and the world at large. Her Radical process gives these trailblazers exactly what they need to skyrocket, IN JUST FEW DAYS!With an engineering background and over a decade of experience being the “ONE-WOMAN MARKETING SHOW” behind a handful of small job shops, Emily saw how painful it was for them to market themselves and work with marketing agencies. She also saw a greater opportunity for these small shops to leverage their marketing efforts for team building, engagement, and recruiting.Using her sharp wit and shiny disposition, Emily starts by uncovering the “metal” in your business, the magic “stuff” that makes you, your team, and your service offering Magnetic to the humans you want to attract. She and her team then turn that raw material into the marketing strategy, plan, and content that you can be excited about and that will truly make you truly stand out from your competition.She explains why the world needs you to be Radical, why you should be the one directing your marketing content, and how you can do it in a way that doesn’t suck. Whether you want to attract awesome customers, killer vendors, rockstar talent, or the undying support of your community, Emily believes you have to get Radical or get lost.
Released:
Oct 5, 2022
Format:
Podcast episode
Titles in the series (57)
Out and a-BOUT: Back tracking the founding of Edge Factor with Jeremy Bout by The Manufacturing Come Up