Do you want to learn how to tap into the full potential of Linkedin? You may be surprised to find out that Linkedin is not just for finding a job anymore. Used correctly, Linkedin connects you directly with your ideal customer and can help you grow your business. Today's guest is Adriane Simpson, CEO and founder of Linkedin Pros. Her expertise is in positioning brands to attract clients, employees and money all with one tool…Linkedin. 
 
With only a small percentage of Linkedin’s 3 million users actively posting content you have the opportunity to access a huge market without much competition. Many businesses are wasting time and money on instagram, facebook and TikTok but Linkedin has superior features  that allow you to tell your business’s story.  Adriane teaches you how to use Linkedin’s Sales Navigator to market directly to your customers and create profitable opportunities unmatched on other social media platforms. 
 
If you want to become more connected, more influential and more profitable, listen now!
 
 
Want to keep up with Adriane Simpson? Find details here:
 
► Website:https://www.thelinkedinpros.com/
 
► Services:https://www.thelinkedinpros.com/smallbusinessprograms
 
► Instagram:https://www.instagram.com/TheLinkedInPros/



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KEY TAKEAWAYS
 
[00:00:00] Show intro
[00:01:15] What you didn’t know about LinkedIn
[00:05:00] The benefits of contract work
[00:05:40] How to be Strategic within Linkedin
[00:08:20] Accelerating your progress with the TSP mastermind
[00:09:30] If corporations are on Linkedin, there is money to be made
[00:10:45] Linkedin is for branding 
[00:11:30] The biggest mistakes made on Linkedin 
[00:13:30] What type of content you should be posting
[00:15:20] Be authentic because your audience is following you
[00:19:40] Finding your target audience with Linkedin Sales Navigator 
[00:26:00] Any business can thrive on Linkedin
[00:28:30] Sending sponsored ads with InMail
[00:30:07] Do not let your past interfere with your future trajectory 
[00:31:20] Lead with the value that you deliver
[00:32:00] Defining your brand with Linkedin Pros