33 min listen
CEO of MilkPEP Yin Woon Rani in the leap from marketing to CEO
FromBRAVE COMMERCE
ratings:
Length:
20 minutes
Released:
Jun 2, 2021
Format:
Podcast episode
Description
CEO of MilkPEP, the brand behind the famous Got Milk! campaign, discusses the value in having a deep understanding of the consumer when leading a company. She also addresses how to embrace your individuality and promote a culture of diversity, inclusion and empathy. More technically, she advises brands no finding the right niche of marketing for their product - balancing foundational use cases, capitalizing on trends and the use of influencers. Lastly, she leaves us with tips to being a successful CEO. Hosted on Acast. See acast.com/privacy for more information.
Released:
Jun 2, 2021
Format:
Podcast episode
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