Do you want to learn how to make 6 figures as a public speaker? People don’t want to pay for speakers who lack  the expertise they’re selling. In order to create demand for yourself, you need to offer real value from your professional career, education or life experience.. Today’s guest is Ashley Kirkwood, creator of Speak Your Way to Cash. Ashley teaches you how to identify your expertise, package it and create sales momentum, all through public speaking. You cannot fake your way as a public speaker because in this job, you're the teacher. Ashley teaches you how to differentiate between what you are and what you aren’t, so that you can attract your ideal audience and provide the most value. 
 
If you want to become a master communicator and get paid to share your knowledge, listen up!
 
Want to keep up with Ashley Kirkwood? Find details here:
 
► Website: https://www.ashleynicolekirkwood.com/?r_done=1
 
► Challenge: https://www.pitchyourwaytocash.com/
 
► Instagram: https://www.instagram.com/theashleynicoleshow/?hl=en
 
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► Podcast: https://trafficsalesandprofit.com/podcast
 
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► Follow Lamar on Instagram: https://www.instagram.com/lamartyler/




KEY TAKEAWAYS
 
[00:00:00] Show intro
[00:01:20] Teaching the monetization of your message
[00:02:40] People don’t want a speaker, they want an expert!
[00:04:40] Aligning what you sell and who you are
[00:08:00] If you can cold call, you can do any type of sales
[00:10:50] Don’t underestimate what you can learn from working under someone
[00:12:00] Let them pay you to learn!
[00:20:00] It’s not all glamorous 
[00:21:55] Sometimes it’s ok not to get paid
[00:25:00] Go into a pitch with a framework 
[00:27:00] How much you can make public speaking
[00:28:30] Breaking into the speaking arena
[00:31:00] The importance of making your demands 
[00:32:00] Messaging is more powerful than price
[00:36:40] Go all out and always sell to the best of your ability
[00:37:45] Identity shifting: Differentiate what you are and what you are not
[00:40:40] Caring more about your clients than your insecurities
[00:41:45] Confidence comes from knowing where your knowledge stops
[00:43:30] Creating sales momentum