18 min listen
Episode 57: Scott’s Thoughts | How To Increase the Value of Your Business Through Intellectual Property
Episode 57: Scott’s Thoughts | How To Increase the Value of Your Business Through Intellectual Property
ratings:
Length:
17 minutes
Released:
Jun 30, 2020
Format:
Podcast episode
Description
Today, we discuss Intellectual Property in the context of increasing the value of your Amazon business . We talk about copyright protection, design patents, and utility patents, clarifying that while copyright technically exists immediately after creation, it is worth the effort to officially attach intellectual property to your products to make them defendable. We talk about how this applies to the increase of sales in puzzles we’ve seen since the beginning of the COVID-19 pandemic. We also discuss how to create successful content referencing million dollar industries without infringing on copyright. Protect and Benefit From Your Design, Creation or Product 0:46The Example of Our Puzzles 7:21Riding The Wave of Million Dollar Industries 11:41“I really like the idea -- we are launching some of our own products -- to always attach and add some intellectual property that makes it defendable, because we’ll be able to remove counterfeit or inauthentic products much easier.” 6:58Socialhttps://www.instagram.com/smartestseller/https://www.buyboxer.com/Send Scott an Email: scottneedham@buyboxer.com
Released:
Jun 30, 2020
Format:
Podcast episode
Titles in the series (100)
Episode 5: How to Use Coupons Effectively on Amazon: In this episode, Scott explains how coupons work as a marketing tool and how they affect purchasing behaviors. How can you make sales from “dead” products? What are some of the mechanics you should take advantage of? 01:57 Coupons as a marketing tool... by The Smartest Amazon Seller