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    Ep 329: High Ticket Marketing & Going Beyond the Sticker Shock with Jared and Lisa Madsen of Madsen Cycles

    Ep 329: High Ticket Marketing & Going Beyond the Sticker Shock with Jared and Lisa Madsen of Madsen Cycles

    FromSecrets To Scaling Your Ecommerce Brand

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    Ep 329: High Ticket Marketing & Going Beyond the Sticker Shock with Jared and Lisa Madsen of Madsen Cycles

    FromSecrets To Scaling Your Ecommerce Brand

    ratings:
    Length:
    31 minutes
    Released:
    Apr 26, 2022
    Format:
    Podcast episode

    Description

    Having a killer product makes you stand out; Being passionate about it and having a passionate community will make it even more scalable.In this episode, Jared and Lisa Madsen of Madsen Cycles share their journey on successfully selling a very high-ticket product and what it takes to go beyond customers’ sticker shock.Listen and enjoy this episode!KEY TAKEAWAYS FROM THIS EPISODEBloggers and influencers get excited to feature unique products.Showcasing a product and your customers' stories and lifestyles online helps with marketing your products.Customers go through sticker shock on their own while they are doing their research, but having personal contact with a customer can make your product stand out more.Having a killer product of your own, being passionate about it, and having a great story to share will continue to work long term.Being passionate, having a community that is as passionate about your product as you are, and having constant communication with them can be a great help.Recommended Tool: Klaviyohttps://www.klaviyo.com Recommended Podcast: Dare to Lead with Brené Brownhttps://www.brenebrown.com/podcasts Recommended Book: Brains on Fire: Igniting Powerful, Sustainable, Word of Mouth Movements by Geno Church, et.alhttps://www.amazon.com/brains-on-fire-igniting-sustainable-movements/dp/B006PPFPWC Today’s Guest:Jared and Lisa Madsen are presidents and owners of Madsen Cycles.Madsen Cycles offers fun and unique bucket bikes for the family.Connect and learn more about Jared, Lisa, and Madsen Cycles here:Website: https://www.madsencycles.com Instagram: https://www.instagram.com/madsencycles Facebook: https://www.facebook.com/madsencycles Twitter: https://www.twitter.com/madsencycles TikTok: https://www.tiktok.com/@madsencycles We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here:upgrowthcommerce.com/growIf you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!https://upgrowthcommerce.com/apply
    Released:
    Apr 26, 2022
    Format:
    Podcast episode

    Titles in the series (100)

    Are you an entrepreneur or ecommerce store owner looking to scale your business? Then join ecommerce marketing experts Jordan West and Sean Lang as they reveal what’s working in online marketing today to scale your business. Twice a week they walk you through what’s working in paid ads and talk to successful ecommerce business owners that have scaled their businesses to 7 figures and beyond. Learn from gurus in paid traffic on Facebook ads, YouTube ads, Google Adwords (now Google Ads), Google Shopping, Bing Ads, Bing Shopping Ads, retargeting, Instagram Ads, LinkedIn ads, Google Analytics, landing pages and more. We talk about how to write good ad copy, create banner ads that sell, which creative works for which ad platform and more. We talk about everything that is working right now (and not working) to help you scale your business so you know exactly what your next year of online sales is going to look like. Once you nail paid advertising it is like a faucet that you can turn on and off at will. Let’s show you how to build the paid traffic faucet!