Most of us who have private practices or want private practices want to spend our time helping our clients.  We don't want to spend time marketing.  Not because we don't think marketing is important, but because we aren't very good at it or even worse it is scary.  In this podcast I talk to Pamela Bruner and we discover that not only do you need to be marketing for your own sake, but for your clients’ sake.  We talk about the unique challenges that transformational entrepreneurs face in marketing their products and services.  This is a must listen to if you have or would like your own practice.