15 min listen
Data Rich But Insight Poor? - Ask "Why?", Not Only "What?"
FromBrand Igniter® - BrandTips® For Decision Makers - Ignite Business Growth.
Data Rich But Insight Poor? - Ask "Why?", Not Only "What?"
FromBrand Igniter® - BrandTips® For Decision Makers - Ignite Business Growth.
ratings:
Length:
36 minutes
Released:
Sep 8, 2022
Format:
Podcast episode
Description
Peter Rodriguez and Mike Farrell discuss why many organizations are data rich but insight poor.
They talk about the importance of overcoming the superficial approach to research in order to get to real insight that can drive consumer-centric strategy.
They talk about the importance of overcoming the superficial approach to research in order to get to real insight that can drive consumer-centric strategy.
Released:
Sep 8, 2022
Format:
Podcast episode
Titles in the series (25)
My Reaction To Three Marketing News This Week: Peter Rodriguez reacts to three marketing news this week: The growth of TikTok as a media channel, the split of Kellogg to focus on snacking and the Cannes awards. by Brand Igniter® - BrandTips® For Decision Makers - Ignite Business Growth.