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How deeply do you know your consumer? This can be your competitive edge.

How deeply do you know your consumer? This can be your competitive edge.

FromBrand Igniter® - BrandTips® For Decision Makers - Ignite Business Growth.


How deeply do you know your consumer? This can be your competitive edge.

FromBrand Igniter® - BrandTips® For Decision Makers - Ignite Business Growth.

ratings:
Length:
16 minutes
Released:
Feb 5, 2024
Format:
Podcast episode

Description

Peter Rodriguez talks about how to deepen your knowledge about your consumer and make it a source of competitive advantage.
Released:
Feb 5, 2024
Format:
Podcast episode

Titles in the series (25)

Brand Igniter® shares BrandTips™, insights and knowledge to upskill the marketing abilities of brand leaders so they get exceptional results. It is a podcast hosted by Peter Rodriguez, CMO and founder of Brand Igniter® Inc., a marketing consultancy specialized in brand strategy, consumer persuasion and marketing training. Brand Igniter Inc. works with clients in Canada and across 4 continents. The content is based on Peter's opinion and insight as an expert marketer. He shares his real-life brand management experience acquired over 3 decades running some of the world's best known brands in marketing roles at tier-one companies like Pfizer, Nestle, J&J, Smucker and Kellogg's in Canada and globally. He frequently interviews industry leaders and experts in marketing, branding, advertising and leadership.