Today we are sitting down with John Onwuchekwa and Aaron Fender, co-founders of Portrait Coffee. A  black-owned coffee company which sources their coffee from mostly black and brown origin farmers, Portrait Coffee is changing the narrative of coffee by bringing a more diverse representation to Atlanta’s coffee culture.We dive into how they pivoted as a new business during the pandemic, running a business alongside partners with different perspectives, and how they created a brand committed to changing coffee culture. Aaron and John talk about the concept of going from an idea to a conviction and how consuming passions create new weights and responsibilities for founders. They also touch on working with their spouses, the preparation they took when working with friends and family, and SO much more. You might want to get your notebooks out for this one. Check out Portrait Coffee here!____________Welcome to the Plywood Podcast: Real talk for social entrepreneurs and nonprofit leaders.Plywood is a nonprofit in Atlanta leading a community of startups doing good. Over the past 12 years, we have worked with over 800 startup founders and nonprofit leaders wrestling with the tensions of starting, growing, and sustaining.Think of The Plywood Podcast as a kitchen table conversation debating the pros and woes of running a business and sustaining a nonprofit. We dive into building business plans, sustaining relationships (personal and professional), diversity, equity, and inclusion in the workplace, forming values while being a part of true cultural change for good, and so much more.Learn more about Plywood at PlywoodPeople.com