KiKi L’Italien is CEO and creative technologist of the digital marketing consultancy Amplified Growth as well as the host of the hugely popular Association Chat, an online community and weekly podcast. She’s also leading the free course, Digital Strategy for Associations, which she recently created in collaboration with NextThought as part of their AssociationsNext initiative. In this episode of the Leading Learning podcast, Jeff talks with KiKi about digital strategy including what it is, how learning businesses can leverage it, and how it’s different for associations. They also dive into her experience creating the Digital Strategy for Associations course and – since she is a podcaster herself – her insights and lessons learned related to hosting a successful podcast. Full show notes available at https://www.leadinglearning.com/episode152.  Brought to you by NextThought, AssociationsNext is your opportunity to learn from some leading thinkers in eLearning and membership organizations, as well as giving you the chance to test drive the NextThought LMS platform. In this educational series, you’ll uncover new knowledge about instructional design, digitalstrategy, and staying true to yourorganization’s long-term goals in the face of rapid change. KiKi L’Italien, Tracy King, and Lowell Aplebaum lead the first three modules, and more courses will be added on a monthly basis. Visit AssociationsNext.org to enroll and experience the revolutionary NextThought LMS for yourself.