Developing effective learning products should be a central goal of all learning businesses, and one way to gauge effectiveness and then refine learning products is with learner surveys. In this episode of the Leading Learning Podcast, co-host Jeff Cobb talks with a true expert in the domains of learner surveys and learning effectiveness: Dr. Will Thalheimer. Will is a consultant, speaker, researcher, and author of Performance-Focused Learner Surveys: Using Distinctive Questioning to Get Actionable Data and Guide Learning Effectiveness. Jeff and Will talk about four pillars of training effectiveness, learner surveys and smile sheets, Will’s Learning Transfer Evaluation Model (LTEM), distinctive questioning for evaluations, the role of evaluation in making learning products more effective, ways to get more learners to respond to surveys, and the important role of translating research into practical recommendations. Show notes and a downloadable transcript are available at https://www.leadinglearning.com/episode379.