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Bryan Gildenberg Part IV of VI Brand Transformation

Bryan Gildenberg Part IV of VI Brand Transformation

FromThe CPG Guys


Bryan Gildenberg Part IV of VI Brand Transformation

FromThe CPG Guys

ratings:
Length:
35 minutes
Released:
Jun 24, 2020
Format:
Podcast episode

Description

Peter V.S. Bond & Sri Rajagopalan are back with ep 4 of 6 with Bryan Gildenberg the industry knowledge leader on the future of retail. #amazon has anchored the playbook for retail #transformation but have brands responded?We asked (answers in content) : (BONUS : Mystic pizza vs New Haven vs NJ tomato pies)??1. Are brands delivering #SEO A + content that consumers seek? Maybe2. Private label - continue the good fight? No, the impact is minimal3. How will consumers engage with brands hereon? Digital4. Can perishable brands build an effective #DTC strategy? Tough5. How should brands look at technology as an asset vs a service? Good talk6. Is #ecommerce above or below the line? Ep 57. Which brand CRM strategies are poised to succeed in #omnichannel digital? Weakness8. How do brands need to organize internally? IrrelevantVideo : https://tinyurl.com/brandtransformationvideoPodcast : https://tinyurl.com/branddigitaltransformationPlease rate us on Apple podcasts here : ? https://lnkd.in/d8N2Fnt ?All content : https://linktr.ee/sriandpvsb Follow us ?: #sriandpvsb ? CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 
Released:
Jun 24, 2020
Format:
Podcast episode

Titles in the series (100)

CPG eCommerce industry icon Sri Rajagopalan and consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com