This week, host Eva Hartling speaks with Monica Ruffo, founder of Well Told Health. A serial entrepreneur with passion for health and wellness, Monica enjoyed a prolific career in the advertising agency world when she received a diagnosis of aggressive breast cancer. Throughout her 18 months of cancer treatment, she put her passion for health and wellness to work on herself, researching every aspect of her lifestyle and treatment options and advocating strongly for both traditional and natural treatments. As a result, she fared extremely well both during and after cancer treatment, and uncovered what she felt was a huge gap in the market. The more digging she did, the more she realized that most “natural health” products are not natural at all. As she continued her quest to better understand natural health products, she successfully completed a Certificate in Plant-Based Nutrition from Cornell University and decided to found Well Told Health.Whether wellness means sports, rest, mental health or all of the above to you, we’re thrilled to partner with Athleta, a purpose-driven brand whose mission is to ignite the limitless potential of women and girls and is designed for women by women. The brand offers clothing in sizes XXS to 3X -- empowering all women to lead active lifestyles with confidence. Athleta’s dedication to uncompromising product perfection means their clothing is beautiful, technical and sustainable and supports women and girls who are on the move. Shop Athleta at athleta.gapcanada.ca, visit Athleta at Vancouver’s Park Royal or Toronto’s Yorkdale Mall, and follow them on Instagram @athleta. #Athleta #PowerofShe ..... This season of our podcast is brought to you by @td_canada Women in Enterprise. TD is proud to support women entrepreneurs and help them achieve success and growth through its program of educational workshops, financing and mentorship opportunities! Find out how you can benefit from their support! Visit: TBIF: thebrandisfemale.com // TD Women in Enterprise: td.com/ca/en/business-banking/small-business/women-in-business // Follow us on Instagram: instagram.com/thebrandisfemale