You know which department at an arts organization shouldn’t be solely responsible for community engagement? Education. And you know which department usually isn’t revenue-generating but could be? Education. And you know how we can do that? Aubrey shares three ways this important team can become more lucrative for the institution, as well as gives examples of artists and organizations doing it already. Get ready to get educated.
Articles mentioned
Designing a Modern Org Structure: https://aubreybergauer.medium.com/designing-a-modern-performing-arts-organization-63693c8fc3ed (https://aubreybergauer.medium.com/designing-a-modern-performing-arts-organization-63693c8fc3ed)



Musicians Monetizing Education
Nathan Cole (LA Phil): https://www.natesviolin.com/ (https://www.natesviolin.com/)
Elizabeth Rowe (Boston Symphony): https://iamelizabethrowe.com/ (https://iamelizabethrowe.com/)
Christopher Still (LA Phil): https://honestypill.com/ (https://honestypill.com/)
Rob Knopper (Met Opera): https://www.robknopper.com/ (https://www.robknopper.com/)



Organizations Monetizing Education
Richmond Symphony School of Music: https://richmondsymphonysom.com/ (https://richmondsymphonysom.com/)
Beth Morrison Projects Producer Academy: https://bethmorrisonprojects.org/bmp-producer-academy/ (https://bethmorrisonprojects.org/bmp-producer-academy/)
California Symphony Fresh Look: https://www.californiasymphony.org/fresh-look/ (https://www.californiasymphony.org/fresh-look/)



Business Coach on Monetizing Online Ed
Jennifer Rosenfeld: https://www.jenniferrosenfeld.com/ (https://www.jenniferrosenfeld.com/)



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