2 min listen
Monetizing Streaming Performances with Zenetta Drew
FromThe Offstage Mic
ratings:
Length:
37 minutes
Released:
Apr 25, 2023
Format:
Podcast episode
Description
Are any organizations still streaming performances? Is any organization able to effectively monetize their streaming?The answer is a big yes at Dallas Black Dance Theatre, an organization still streaming and making lots of money from it—and growing their in-person audience in addition to their revenue lines.Aubrey brings DBDT's Executive Director Zenetta Drew, and they discuss what Aubrey calls “a case study to behold.” Learn how the organization is successfully using online content as a strategy for access, education, touring, and to drive in person attendance.If you like making money, want to figure out the role of digital and streaming content post-pandemic, or want to hear about an arts organization doing a lot of things right, this episode is for you. Get ready to take notes based on a real organizational case study with a brilliant leader.Learn more about Dallas Black Dance Theatre: https://dbdt.com/Drew's article for the Wallace Foundation: Can Pandemic Be Catalyst for New Global Arts Ecology?
Released:
Apr 25, 2023
Format:
Podcast episode
Titles in the series (30)
Season 1 Trailer: The Offstage Mic by The Offstage Mic