Myth: marketing texts are annoying. Truth:  bad marketing texts are annoying.  Good text messages foster customer loyalty and drive sales.   Ready for the 4 Keys to powerful text marketing right now?  While text marketing isn’t overly complex, there is certainly a right way and a wrong way to approach it.  81% of all shoppers have signed up for text messaging from a brand.  Customers are clearly open to receiving texts from you.  If you approach text marketing strategically, your customers will even welcome your texts.  Arri B is here to show you how to effectively do that.  Here’s what we cover in this episode.     Choosing the right text platform No list, no bueno.  Learn the most effective ways to build a list fast. Using your text list to build community What to text?  Learning an effective content strategy for your text campaigns Optimizing and split testing  Plus, more!